BIC welcomes Zontee Hou as new adjunct professor

Zontee Hou Social Media and Digital Marketing Consultant, BIC Adjunct Professor

Zontee Hou has joined CCNY BIC as an adjunct faculty member beginning in the Spring 2014 initially to teach the Consumer Behavior and Persuasion course, a required course for the Management Track BIC students and an elective for the Creative and PR Track BIC students.

Zontee has worked as a brand and digital marketing consultant as well as having served as a spokesperson for national media for her clients. She currently works with Convince & Convert, a new-format marketing communications services company -- social and content accelerators -- that has worked with leading national brands, including Wal-Mart, BMC Software, Caterpillar, Columbia Sportswear, Petco, and many others.

Zontee holds an M.S. in Strategic Communications from Columbia University.