BIC Program Directors use Creativity to Advance the Goals of Medical Research

Read the full story plus an interview in the CCNY feature article, Creativity and Research in Progress: Spotlight on the Humanities and Arts.
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Welcome to the Master's in BIC @ The City College of New York. It's a graduate program. A laboratory. A think tank. A training ground.
As the ONLY graduate program to teach branding and integrated communications in an integrated way...
BIC graduates strategic-minded art directors, creative brand managers, insightful copywriters, business-oriented strategists, and integrated public relations practitioners.
Curious? Contact us Here.