Refreshing the world's biggest brand

12/12/2013 Unknown 0 Comments

Quietroom provides a brand refresh for Santa. (No less an authority than Fast Company sees this as a "genius spoof.") A little more theoretical than what LogoDesignLove provided last year.

Santa has a long history (not easily "suited" for a blog post). But we cannot ignore the contribution that Coca Cola Company has made to the Santa Brand along with branding for Coco Cola. Here's a history of the Coca Cola contribution from Executional.co.uk.

Happy holiday.

George Lois on BIC

"The best branding and communications program I've seen these days is BIC. Really impressive. I've had the privilege to speak to students at CCNY, and gave them 'damn good advice' (the name of a book I had just published). The knowledgeable and passionate teaching staff, and the excitement and receptiveness of their students was extraordinary, giving me hope for the future of creativity in mass communications in America." George Lois -- the only person in the world inducted into The Art Directors Hall of Fame, The One club Creative Hall of Fame, with a Lifetime Achievement Award from the American Institute of Graphic Arts, and the Society of Publication Designers.

Refreshing the world's biggest brand

Apply today for Fall 2022 Admissions.

Blog Archive

BICster Projects

BIC Channel

Conference Recaps

George Lois on BIC

Hayes Roth on BIC

BIC GRADS: GET PREPARED FOR COMMUNICATIONS CAREERS