2020 Digital Marketing Trends

12/03/2019 Unknown 0 Comments

More is more! According to an article published by Chief Marketer, the top digital marketing trends to keep an eye out for in 2020 involve “more influencer marketing, more content, more web video and more of what will get digital consumers engaged with your brand online.”

In the realm of social media, influencer marketing has become very personal causing brands to target individuals with significant smaller social media followings as the number of people who trust consumer recommendations over corporate advertising continue to exceed. “Stories” have also become the backbone for marketers as they capitalize from the benefits of FOMO.

From ad engagement, the advancement of tech in AI, AR, and VR, to content experiences replacing content marketing, these digital marketing trends have proven their worth in 2019 and are here to stay for the new year.

Read the full article here: https://bit.ly/2rKiD2y