TogetHER makes it to Zahn Semi-Finals

12/23/2016 Anonymous 0 Comments

How do you motivate people to engage in a charitable cause in sustainable way? That's the question that Marika Bailey BIC '16 and Naushi Perera BIC '17 sought to answer when developing a campaign to tackle gender inequality. Their solution, the TogetHER app, earned them a semi-finalist spot for the Standard Chartered Women + Tech4NYC  prize of the 2017 Zahn Innovation Center Competition. The app works with wearable devices that keep track of your daily steps, allowing you to team up with a sponsor to create your own personal "walkathon" on behalf of the women in this world who toil at tasks that are barriers to advancement. This transforms charitable giving into a daily habit that is more sustainable. Their team includes other BIC students (Melissa Julien and Nikki Lebenson Angulo), BIC faculty (Nancy Tag and Gerardo Blumenkrantz) as well as professional mentors (Bethany Andres-Beck and Nick Coronges).

Each year, up to six start-ups are chosen to compete for the Standard Chartered Women + Tech4NYC Seed Prize as part of the Zahn Innovation Center's Venture Competitions. Semi-finalists gain access to the Zahn incubator and mentorships. By nature, the chosen start-ups have a social impact mission at their core. Winners will be announced after final presentations in the Spring 2017 semester.